Elf Bar is changing the brand name on its products sold in the United States to EBDESIGN after a federal judge ordered the company to stop using the ELFBAR name until a trademark dispute is decided.
EBDESIGN-branded products will arrive in the U.S. soon after March 10. Product model numbers will remain the same, as will the appearance of the devices. Model numbers will be more prominent on the devices and packaging, and the brand name will be smaller.
Beware of ELFBAR-branded products still being sold in stores. They could be fake (or counterfeit) Elf Bars.
How much nicotine is in an Elf Bar? Nicotine strengths
The nicotine strength of your Elf Bar will depend on what country you purchase yours in.
If you are in the UK or EU, Elf Bars come in the following nicotine strengths:
·0% (0 mg/mL)
·1% (10 mg/mL)
·2% (20 mg/mL)
If you are in the US, Elf Bars come in the following nicotine strengths:
·0% (0 mg/mL)
·3% (30 mg/mL)
·5% (50 mg/mL)
If you live outside of the EU, then in most cases you will be able to purchase the same nicotine strengths as found in the US. The UK and EU have a maximum of only 20 mg/mL because the Tobacco Products Directive (TPD) limits them to that amount.
How do Elf Bars compare to cigarettes?
Two commonly asked questions online are “how many cigarettes are in a elf bar?” & “elf bar equivalent to cigarettes”.
What people actually need to be asking is how vaping compares to smoking. All Elf Bars are e-cigarettes, otherwise referred to as vapes. Vapes are designed to be reduced-harm alternatives to cigarettes, and it’s important to weigh vaping versus smoking because the vast majority of vapers are smokers or ex-smokers. Therefore, asking how many cigarettes are in an Elf Bar is something that cannot be answered directly, as it would be like comparing apples to oranges.
We know that Public Health England has been unequivocal in its findings: the respected British agency says “vaping is at least 95 percent safer than smoking” and that vapes “are significantly less harmful to health than tobacco and have the potential to help smokers quit smoking.”
What people comparing Elf Bars to cigarettes are really asking is whether the nicotine in one is equivalent to the other.
Nicotine in a cigarette compared to Elf Bars
A recent Tiktok video has garnered several million views, which has led to an Elf Bar 600 being incorrectly compared to 48 to 50 cigarettes by several large online media outlets.
Dr. Onkar Mudhar, a UK-based dentist, says the following in his Tiktok video: “Smoking a whole Geek or Elf bar is the equivalent of about 48 to 50 cigarettes. Both of these [bars] contain two milligrams of nicotine salt, so [the] equivalent 20 milligrams of nicotine.”
We’ll now explain why he is incorrect and why this is misleading.
According to testing done at Penn State University, the median nicotine content of all the cigarette brands they tested was 10.2 mg per cigarette. Newport cigarettes had the most nicotine of any American brand tested, at 13.4 mg per cigarette. Therefore, an average pack of cigarettes contains 204 mg of nicotine (20 cigarettes X 10.2 mg).
An Elf Bar in the UK can have up to 2% nicotine, equating to 20 mg/mL. Given an Elf Bar 600 (the most popular model sold in the UK and Europe) has 2 mL of e-juice, the total nicotine content equals 40 mg per Elf Bar (20 mg/mL x 2 mL). Without considering nicotine absorption rates across both smoking and vaping, one Elf Bar 600 is the equivalent of around four cigarettes in terms of net nicotine content.
However, this is where the comparison ends. Cigarettes are set on fire, and the smoke contains a deadly brew of carcinogens and lung-damaging constituents. The vapor from an Elf Bar (or any e-cigarette) contains just a few concerning chemicals in tiny amounts. Alternatively, 4,000 chemicals, have been identified in the tobacco smoke of a cigarette. Of the 4000 chemicals, more than 70 harmful chemicals are known to cause, initiate or promote cancer.
Do all Elf Bars contain nicotine?
Elf Bars are also available at a 0% nicotine level. These nicotine-free Elf Bars do not contain any nicotine and can be vaped as any normal disposable vape would be.